Evan Laulom — Founder of Strata
I build useful businesses and products.
My background combines web development, e-commerce and business strategy. Today, I’m building Strata: an independent company through which I create, operate and grow my own businesses.
Based in Da Nang. Working in French, English and Spanish.
What I build
Strata
Strata is the company through which I build the next part of my journey. It brings together businesses with their own identity, connected by one way of working: start from a concrete need, build pragmatically and improve over time.
Visit StrataBusinesses within Strata
- BrecheIn preparation
AI visibility strategy and implementation, with web, Shopify, conversion and automation expertise. The new brand and website are being prepared; existing client experience comes from the underlying service work.
- Elemental PCOperating
Custom gaming PCs and professional workstations.
- GTA6 CentralIn development
An independent French-language information and community project about GTA 6, currently in development.
My work
Selected client work
Before and through Strata, I help companies with their websites, online stores and internal tools. Here is a selection of projects I contributed to.
ASL
Website and branding
Osirus Jack
Shopify e-commerce
Adimage Production
Website
Ongoing work
- ME Green — website maintenance, social content and presentation design.
- 667 — Shopify store management.
My experience includes managing Shopify stores with seven-figure annual revenue.
How I work
Understand, build, improve
Build
Websites, Shopify stores and practical software. I start from the business problem, then pick the technology that actually fits it — not the other way around.
Improve
Conversion, search and AI visibility, and the customer journey. I work from what can be observed rather than from assumptions.
Connect
Automation, data and internal tools that reduce repetitive work. AI is one useful tool among others, valuable when it serves a precise purpose.
About
A few words about me
I’m French and based mainly in Da Nang, working with clients internationally. I studied business management (DUT GEA) at Paris Descartes, then trained as a full-stack web developer at Le Wagon in Barcelona.
In Barcelona I ran Erros Digital Agency and worked with international clients on their websites and online stores. That combination — understanding the business and building it myself — is still at the centre of how I work.
I founded Strata to create and operate my own businesses over the long term, with the same approach: start from a real need and keep improving it.
Contact
A project, a question or an idea to share? Let’s talk.
Two simple paths, depending on what you need.
Service enquiries
AI visibility, web, Shopify, conversion and automation work goes through Breche.
Visit BrecheDirect contact
Collaborations, questions or simply getting in touch: send me an email.
Send me an email